"You are convinced that there is something in this?" "Seriously, I think there is. It would all depend on the skill of the fellows who put the thing together every week. There ought always to be one strongly sensational item-we won't call it article. For instance, you might display on a placard: 'What the Queen eats!' or 'How Gladstone's collars are made!'-things of that kind."

— George Gissing  

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