It used to be that the best writers, back in the day, were general interest journalists, people like Mike Sager, who is, incidentally, still a damn fine journalist and managed to make a living writing high quality free-lance pieces for magazines – not as an easy gig. But increasingly, the writers with real flair are people with specialized expertise: David Chang writing about food (see his columns in GQ), Dan Neil writing about cars for the Wall Street Journal (Rumble Seat column) or Scott Schuman blogging about fashion on the Sartorialist.