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After another earnings fumble at Sears Holdings (SHLD - Cramer's Take - Stockpickr), hedge fund star Ed Lampert urged shareholders Thursday to remember NFL quarterback Eli Manning and the unlikely Super Bowl victory of his New York Giants. Essentially, Lampert is telling the investment world not to write him off as a failure in the midst of a downturn in the housing market that is weighing on the entire retail industry. Sears Holdings shares have shed 52% of their value since they topped out at over $180 last spring, but Lampert sees a comeback. "Throughout the regular season, fans and the media were quick to criticize Manning every time he had a bad game, and to question his leadership," said Lampert in a letter to shareholders, noting that he is actually a life-long New York Jets fan. Manning "did not give up or lose heart," Lampert added. "Like Eli Manning, we know what it's like to be underestimated and questioned but we intend to keep working on our game to achieve our full potential."

— Sears Lampert analogy with Giants/Manning on comebacks  

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