The true rewards of leadership come from striving to look up to a higher moral standard..Good leaders sometimes, in fact, quite often, lose in the material world. They go right ahead anyway, knowing that they are going to lose. Are they tilting at windmills? Do they have a 'can't do' attitude instead of a 'can-do' attitude? Of course not. They are committed to defending the right values. And the right values are seldom safe, easy, or advantageous.

— H. Norman Schwarzkopf   (1934 - 2012)

United States Army General who led all coalition forces in the Gulf War as the commander of United States Central Command

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